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WILLIE ROACH DESIGNS ELECUSIVELY FOR CHANGEžJAY RODRIGUEZ`S LATEST PROJECT Willie Roach Provides Custome Wears for the Cast of "Change" (November 03, 2009) DMN Newswire--2009-11-3-- Willie Roach, the design genius and R&B artist behind Sole Creators and Jersey Stand Up, an urban apparel line, outfitted the cast of Change, with custom jackets from his fall/winter 2010 couture line.  Roach, made a special guest appearance in the short film, directed by award winning director, Jay Rodriguez.  Shot this past Halloween weekend in Asbury Park & Neptune, NJ, the film stares Dennis Johnson and Darryl Phipps.  

Roach's designs, made exclusively for the cast of the Itchy House Films/ Gruntled Entertainment production will be made available to the public by special order.


Contact Sophie Lily Weinstein at Sophie@itchyhousefilms.com for more information on Change, Jay Rodriguez and Willie Roach.  

ABOUT JAY RODRIGUEZ

Jay Rodriguez Jr., director / producer / cinematographer is a self-taught filmmaker. Jay opened his production company Itchy House Films in 2005. That same year, Jay won Best Comedy Cinematographer for his work in ?Brain Storm? at the annual Movie Making Madness Short Film Competition. The narrative comedy also won Audience Favorite and the Most Downloaded award. His diverse portfolio of work includes music videos, commercials, documentaries, short & feature films. In June of ?09 Jay?s work as Director of Photography on the short film, ?Visiting? received top billing as an Official Selection at the Palm Springs International Film Festival in Palm Springs, CA. His current projects include, ?Change? a short film for the BET Lens on Filmmaker: Johnson & Johnson Filmmaker?s Challenge, ?Upon a Star? a feature film, as well as his own cinematic masterpiece which is currently in the early stages of development.

 

ABOUT ITCHY HOUSE FILMS

Itchy House Films, based in the New York Tri-state area, is a full service production company committed to creating innovative projects that stretch across all genera?s of film and media.  Founded in 2005 by award winning director, producer & cinematographer, Jay Rodriguez, Itchy House specializes in music videos, commercials, and short & feature films.

 

ABOUT GRUNTLED ENTERTAINMENT

Gruntled Entertainment is a broad-based entertainment company with outlets on the web and in print (and soon to be television).  Gruntled is currently working on a project to take its primary property, The Postcard Revolution © (http://www.thepostcardrevolution.com), and turn it into an animated series titled Eddie the Disgruntled Reindeer ©.

 

 

 


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