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Filmmaking with the iPad and iPhone
Chances are, you've adopted a smart phone and maybe a tablet into your daily life. And if you've chosen the Apple iPhone or iPad as your weapon of choice in your production pipeline there's a lot more that you can be doing with it to help you out during your filmmaking process. Hand Held Hollywood's Taz Goldstein has written the ultimate app guide for every moviemaker with mobile devices. (It's not just about shooting with your device!)
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Preserving Groningen's History through Film
Cultural heritage is a community's legacy. Something we live with today, and what society will eventually pass on to future generations. Acting as custodians of the past, archive centers around the world are tasked with not only storing content, but also making it accessible. Groningen Audio Visueel Archief (GAVA) is one such facility in the Netherlands responsible for looking after more than 24,000 audiovisual items relating to the region of Groningen, which are kept on formats varying from nitrate film base to digibeta. Founded in 1992 as the second regional AV archive in the Netherlands, GAVA specializes in cataloging and preserving sound and video programs about the province of Groningen, as well as productions created by residents from Groningen. In addition to acting as a repository, the center is also tasked with making all of its archived footage available to broadcasters, artists, museum organizations and businesses online.
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Right on Schedule with The Delivery Men and DaVinci Resolve 9 for Andy Roddick Foundation
The Andy Roddick Foundation (AFR) believes talent is universal but opportunity is not, which is why the nonprofit's goal is to provide all children with a support system that gives them hope for a brighter future. To achieve this goal, ARF has raised more than $10 million since inception to fund programs improving the daily lives of thousands of children. While ARF runs and supports programs that enhance educational and economic opportunities for thousands of children throughout the United States, the nonprofit is headquartered in the city Andy Roddick calls home: Austin, Texas. To help increase awareness and support for its local initiatives, AFR turned to Austin based production company The Delivery Men to create the "This Is" promotional film for its 2012 Andy Roddick Foundation Gala in Austin.
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Sweet Sadie Helps Disney Theatrical Productions Commemorate "The Lion King's" 15th Anniversary
A call was heard in New York that echoed around the world" was the emotional theme of a video produced by Sweet Sadie, Inc. for Disney Theatrical Productions commemorating the 15th anniversary of "The Lion King's" debut on Broadway. Disney provided the studio with a massive trove of stills and videos tracing the far-flung 15-year history of the show from which to draw. Employing After Effects, the Sweet Sadie team set about to bring this material to life by animating cast and crew images against new backgrounds, such as show set photography and crowd scenes complete with flash bulbs popping. 2.5D techniques were used to "cut out" foregrounds from backgrounds to stunning effect.
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The Art of the Trailer: Two Years in 30 Seconds
The trailer plays a major role in the marketing and ultimate success of a feature motion picture. This on-screen advertisement is so engrained in popular culture that most of the time it is taken for granted by movie goers. But industry marketing veterans know the trailer is the first and last chance to create a lasting impression on an audience. Most trailers range in length between 30 seconds and two minutes. It's within that short time span that the viewer will pick up on hundreds of cues about the movie. In the blink of an eye he will determine the genre, the gist of the story, the aesthetic and level of production. By the end of the trailer the viewer might well determine the fate of the movie. Is it a must-see or to-be-avoided?
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AbelCine to Represent Hybrid?s Neon Trackless 3D Virtual Studio Solution in the New York Metro Area
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