Feature:
The Rise of the Approachable Expert
The Rise of the Approachable Expert
With the exponential growth of video, voice over and audio have become increasingly important aspects of production. Formerly limited to radio and TV spots, today voice is an integral part of productions of all kinds and formats - from a 15 second YouTube ad, to the audio instructions for e-learning platforms, to the characters behind video games and even the voices behind new AI assistants. But as voice has become more integrated into daily life, there has been a movement toward a more customized, personable tone - more closely resembling a knowledgeable friend than that of a professor. Read More

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Business Issues:
Content Insider #550 - Content and the Pipe
Content Insider #550 - Content and the Pipe
Everyone wants video content and no one more than the people who make a living streaming the stuff to your device - TV, computer, tablet, smartphone. How big a deal is it? Disney thinks content and access to your device is worth about $52B plus outta the chute. All the service providers think it's worth more, lot more minute after minute so they're beefing up their capacity, bandwidth and toll roads. Depending on where you live it can be free, costly, restricted, censored, blocked. It has opened the door for a lot of creative filmmakers if we can only keep the pipes wide open and the video flowing. Read More
Business Issues:
Content Insider #549 - Show Me
Content Insider #549 - Show Me
We like the most recent news that folks like Google, YouTube and Facebook are adding people to help their systems choose good and bad content. Too many people are putting unwavering faith in the technology that is supposed to make their job easier and their decisions easier. Somehow that doesn't really work for the video content we develop, distribute and view. Too many variables are involved including things like "this is what I feel like right now, right here." Even a couch potato has something going on in his/her mind - even at the subconscious level - or they'd forget to breath. The new standards that are being rolled out will make content even richer, better, more intense but it will still require people who know how to produce great content and who appreciate it. Otherwise it will be a real waste. Read More
Feature:
Content Insider #548 - Sharing Storytelling
Content Insider #548 - Sharing Storytelling
VR is a video storytelling technique some scoff at it, laugh at it; while others are cautiously optimistic; and then there is the growing group of filmmakers who are professionally intrigued, push the envelope, make fantastic immersive films. There is plenty of outstanding 4K content being shot and delivered. Probably always will be but great VR is different. It not only lets the viewer in the story, it lets you control, explore, be an active part of the story. The SMPTE crowd were hungry to learn more about how the M&E industry can continue to tell the best stories, the best way even when they have to turn the story over to the viewer. In the final analysis great stories come from great filmmakers. Read More
Featured News:
OWC President, Jen Soule, Recognized at 14th Annual Stevie Awards for Women In Business
OWC President, Jen Soule, Recognized at 14th Annual Stevie Awards for Women In Business
Other World Computing (OWC(r)), a leading zero emissions Mac and PC technology company, announced today that company President Jen Soulé has received a Silver Stevie Award for the category Female Executive of the Year - Consumer Products - 11 to 2,500 Employees at the 14th annual Stevie(r) Awards for Women in Business. Read More
Feature:
Cineware 3D for 2D Design
Cineware 3D for 2D Design
To call this a new way to design with 3D in 2D may not fully explain the power of the plugin. Taking advantage of the same Cinema4D bridge power that After Effects users enjoy, Illustrators are now able to easily wrap their 2D designs onto 3D objects as textures directly within Adobe Illustrator - working in the space that they're expert in. Using familiar language, this will open a new way of working with 3D objects for Adobe Illustrator CC artists. Read More

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Content Insider #553 - New TV Content Insider #553 - New TV - The Business of TV Changes When We Moved to OTT
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ROGUE NYC Specializes in VR Production And Post Using SCRATCH VR ROGUE NYC Specializes in VR Production And Post Using SCRATCH VR
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