Featured News:
ASSIMILATE Congratulates Post-Production Artists for Their Work on Films at Sundance 2017
ASSIMILATE Congratulates Post-Production Artists for Their Work on Films at Sundance 2017
At the Sundance Film Festival 2017 in Park City, Utah (January 19 - 29), the roster includes filmmakers whose post-production companies used ASSIMILATE's SCRATCH(r) post-production tools in their digital workflows. ASSIMILATE is extremely pleased to congratulate its customers for their creativity and artistry in the following films and documentaries in the following Sundance categories. Read More

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Feature:
Action Cams
Action Cams
No doubt there were a lot of so called "Action Cams" in Chrissy stockings this year or under the tree. These are bound to be one of the hottest items around, as they do a far better job than the humble smartphone for taking video of such pastimes as skateboarding, skiing, mountain bike riding, surfing, fishing or any of a few hundred other fun things. But while in general action cams are easy to use, to get the very best footage - like the really good stuff you see on YouTube, Facebook and Vimeo etc - there are some things you can do to improve your shooting out of sight! Read More
Featured News:
New Sharp Strategic Technology Alliance Resource (STAR) member PNY Technologies Joins Forces with Sharp at 2016 NAB Show NY
New Sharp Strategic Technology Alliance Resource (STAR) member PNY Technologies Joins Forces with Sharp at 2016 NAB Show NY
The 2016 NAB Show New York, hosted by the National Association of Broadcasters at the Jacob Javits Center, is the largest media, entertainment and technology convention on the East Coast. The event, held from November 9 - 10, had the most attendees ever with more than 15,000. This year, an alliance between Sharp and new Sharp Strategic Technology Alliance Resource (STAR) program member PNY Technologies Inc. wowed the crowd Read More
Feature:
Animal Creates the Haunting Light of Echo Torch in SCRATCH
Animal Creates the Haunting Light of Echo Torch in SCRATCH
It's clear that creative genius is at work in "Echo Torch," a visually stunning, twenty-minute short, a co-venture of by Chris Preksta of Mercury Man Pictures, Animal, and Steel Town Entertainment. "Echo Torch" tells the story of a photographer who creates an electrical torch that reveals a hidden world layered upon on our own. It's filled with revelations of the past, beautiful spirits, strange creatures, and dangerous phantoms. Read More
Project Profile:
Blackmagic Design Helps Make Vancouver Fashion Week's Runway a Front Row Experience with Immersive 360 Video Streaming
Blackmagic Design Helps Make Vancouver Fashion Week's Runway a Front Row Experience with Immersive 360 Video Streaming
The pairing of fashion and technology is becoming more commonplace, especially where 360 degree video is concerned. Picking up on the latest trend, the Vancouver Fashion Week event organizers had seen the success of the New York Fashion Week 360 video stream and hired Canadian-based virtual reality (VR) experts Time Technologies to stylize a 360 video plan for their upcoming 2017 Spring/Summer event. Read More
Technology:
Content Insider #496 - VR Progress
Content Insider #496 - VR Progress
VR film work - educational, documentary, entertainment and even marketing - has grown faster than the pioneers expected and it's only getting better and more exciting. All of the tools are getting better, faster, less expensive faster than industry forecasters predicted. Try even the basic (cheap) tools and you'll understand why once you watch it you want more. The good shooters and producers are delivering for the immersion hungry audience and learning that while it's great it doesn't meet everyone's needs the same way. The VR filmmakers are more than just creative in what they deliver, they're creative in how they get from concept to something you can don an HMD and enjoy. They're doing a lot of work-around activity to satisfy an increasingly sophisticated audience. Read More

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